Key Account Marketing Market
Table of Contents
1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Key Account Marketing
1.2 Key Market Segments
1.2.1 Key Account Marketing Segment by Type
1.2.2 Key Account Marketing Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Key Account Marketing Market Overview
2.1 Global Market Overview
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Key Account Marketing Market Competitive Landscape
3.1 Global Key Account Marketing Revenue Market Share by Company (2019-2024)
3.2 Key Account Marketing Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Company Key Account Marketing Market Size Sites, Area Served, Product Type
3.4 Key Account Marketing Market Competitive Situation and Trends
3.4.1 Key Account Marketing Market Concentration Rate
3.4.2 Global 5 and 10 Largest Key Account Marketing Players Market Share by Revenue
3.4.3 Mergers & Acquisitions, Expansion
4 Key Account Marketing Value Chain Analysis
4.1 Key Account Marketing Value Chain Analysis
4.2 Midstream Market Analysis
4.3 Downstream Customer Analysis
5 The Development and Dynamics of Key Account Marketing Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Market Restraints
5.5 Industry News
5.5.1 Mergers & Acquisitions
5.5.2 Expansions
5.5.3 Collaboration/Supply Contracts
5.6 Industry Policies
6 Key Account Marketing Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Key Account Marketing Market Size Market Share by Type (2019-2024)
6.3 Global Key Account Marketing Market Size Growth Rate by Type (2019-2024)
7 Key Account Marketing Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Key Account Marketing Market Size (M USD) by Application (2019-2024)
7.3 Global Key Account Marketing Market Size Growth Rate by Application (2019-2024)
8 Key Account Marketing Market Segmentation by Region
8.1 Global Key Account Marketing Market Size by Region
8.1.1 Global Key Account Marketing Market Size by Region
8.1.2 Global Key Account Marketing Market Size Market Share by Region
8.2 North America
8.2.1 North America Key Account Marketing Market Size by Country
8.2.2 U.S.
8.2.3 Canada
8.2.4 Mexico
8.3 Europe
8.3.1 Europe Key Account Marketing Market Size by Country
8.3.2 Germany
8.3.3 France
8.3.4 U.K.
8.3.5 Italy
8.3.6 Russia
8.4 Asia Pacific
8.4.1 Asia Pacific Key Account Marketing Market Size by Region
8.4.2 China
8.4.3 Japan
8.4.4 South Korea
8.4.5 India
8.4.6 Southeast Asia
8.5 South America
8.5.1 South America Key Account Marketing Market Size by Country
8.5.2 Brazil
8.5.3 Argentina
8.5.4 Columbia
8.6 Middle East and Africa
8.6.1 Middle East and Africa Key Account Marketing Market Size by Region
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Egypt
8.6.5 Nigeria
8.6.6 South Africa
9 Key Companies Profile
9.1 Terminus ABM Platform
9.1.1 Terminus ABM Platform Key Account Marketing Basic Information
9.1.2 Terminus ABM Platform Key Account Marketing Product Overview
9.1.3 Terminus ABM Platform Key Account Marketing Product Market Performance
9.1.4 Terminus ABM Platform Key Account Marketing SWOT Analysis
9.1.5 Terminus ABM Platform Business Overview
9.1.6 Terminus ABM Platform Recent Developments
9.2 Sendoso
9.2.1 Sendoso Key Account Marketing Basic Information
9.2.2 Sendoso Key Account Marketing Product Overview
9.2.3 Sendoso Key Account Marketing Product Market Performance
9.2.4 Terminus ABM Platform Key Account Marketing SWOT Analysis
9.2.5 Sendoso Business Overview
9.2.6 Sendoso Recent Developments
9.3 Engagio ABM Platform
9.3.1 Engagio ABM Platform Key Account Marketing Basic Information
9.3.2 Engagio ABM Platform Key Account Marketing Product Overview
9.3.3 Engagio ABM Platform Key Account Marketing Product Market Performance
9.3.4 Terminus ABM Platform Key Account Marketing SWOT Analysis
9.3.5 Engagio ABM Platform Business Overview
9.3.6 Engagio ABM Platform Recent Developments
9.4 Printfection
9.4.1 Printfection Key Account Marketing Basic Information
9.4.2 Printfection Key Account Marketing Product Overview
9.4.3 Printfection Key Account Marketing Product Market Performance
9.4.4 Printfection Business Overview
9.4.5 Printfection Recent Developments
9.5 Metadata.io
9.5.1 Metadata.io Key Account Marketing Basic Information
9.5.2 Metadata.io Key Account Marketing Product Overview
9.5.3 Metadata.io Key Account Marketing Product Market Performance
9.5.4 Metadata.io Business Overview
9.5.5 Metadata.io Recent Developments
9.6 PFL
9.6.1 PFL Key Account Marketing Basic Information
9.6.2 PFL Key Account Marketing Product Overview
9.6.3 PFL Key Account Marketing Product Market Performance
9.6.4 PFL Business Overview
9.6.5 PFL Recent Developments
9.7 Marketo
9.7.1 Marketo Key Account Marketing Basic Information
9.7.2 Marketo Key Account Marketing Product Overview
9.7.3 Marketo Key Account Marketing Product Market Performance
9.7.4 Marketo Business Overview
9.7.5 Marketo Recent Developments
9.8 LeanData
9.8.1 LeanData Key Account Marketing Basic Information
9.8.2 LeanData Key Account Marketing Product Overview
9.8.3 LeanData Key Account Marketing Product Market Performance
9.8.4 LeanData Business Overview
9.8.5 LeanData Recent Developments
9.9 Groove
9.9.1 Groove Key Account Marketing Basic Information
9.9.2 Groove Key Account Marketing Product Overview
9.9.3 Groove Key Account Marketing Product Market Performance
9.9.4 Groove Business Overview
9.9.5 Groove Recent Developments
9.10 Bizible
9.10.1 Bizible Key Account Marketing Basic Information
9.10.2 Bizible Key Account Marketing Product Overview
9.10.3 Bizible Key Account Marketing Product Market Performance
9.10.4 Bizible Business Overview
9.10.5 Bizible Recent Developments
9.11 DiscoverOrg
9.11.1 DiscoverOrg Key Account Marketing Basic Information
9.11.2 DiscoverOrg Key Account Marketing Product Overview
9.11.3 DiscoverOrg Key Account Marketing Product Market Performance
9.11.4 DiscoverOrg Business Overview
9.11.5 DiscoverOrg Recent Developments
9.12 Adapt
9.12.1 Adapt Key Account Marketing Basic Information
9.12.2 Adapt Key Account Marketing Product Overview
9.12.3 Adapt Key Account Marketing Product Market Performance
9.12.4 Adapt Business Overview
9.12.5 Adapt Recent Developments
9.13 Act-On
9.13.1 Act-On Key Account Marketing Basic Information
9.13.2 Act-On Key Account Marketing Product Overview
9.13.3 Act-On Key Account Marketing Product Market Performance
9.13.4 Act-On Business Overview
9.13.5 Act-On Recent Developments
9.14 InsideView
9.14.1 InsideView Key Account Marketing Basic Information
9.14.2 InsideView Key Account Marketing Product Overview
9.14.3 InsideView Key Account Marketing Product Market Performance
9.14.4 InsideView Business Overview
9.14.5 InsideView Recent Developments
10 Key Account Marketing Regional Market Forecast
10.1 Global Key Account Marketing Market Size Forecast
10.2 Global Key Account Marketing Market Forecast by Region
10.2.1 North America Market Size Forecast by Country
10.2.2 Europe Key Account Marketing Market Size Forecast by Country
10.2.3 Asia Pacific Key Account Marketing Market Size Forecast by Region
10.2.4 South America Key Account Marketing Market Size Forecast by Country
10.2.5 Middle East and Africa Forecasted Consumption of Key Account Marketing by Country
11 Forecast Market by Type and by Application (2025-2030)
11.1 Global Key Account Marketing Market Forecast by Type (2025-2030)
11.2 Global Key Account Marketing Market Forecast by Application (2025-2030)
12 Conclusion and Key Findings
List of Tables
Table 1. Introduction of the Type
Table 2. Introduction of the Application
Table 3. Market Size (M USD) Segment Executive Summary
Table 4. Key Account Marketing Market Size Comparison by Region (M USD)
Table 5. Global Key Account Marketing Revenue (M USD) by Company (2019-2024)
Table 6. Global Key Account Marketing Revenue Share by Company (2019-2024)
Table 7. Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Key Account Marketing as of 2022)
Table 8. Company Key Account Marketing Market Size Sites and Area Served
Table 9. Company Key Account Marketing Product Type
Table 10. Global Key Account Marketing Company Market Concentration Ratio (CR5 and HHI)
Table 11. Mergers & Acquisitions, Expansion Plans
Table 12. Value Chain Map of Key Account Marketing
Table 13. Midstream Market Analysis
Table 14. Downstream Customer Analysis
Table 15. Key Development Trends
Table 16. Driving Factors
Table 17. Key Account Marketing Market Challenges
Table 18. Global Key Account Marketing Market Size by Type (M USD)
Table 19. Global Key Account Marketing Market Size (M USD) by Type (2019-2024)
Table 20. Global Key Account Marketing Market Size Share by Type (2019-2024)
Table 21. Global Key Account Marketing Market Size Growth Rate by Type (2019-2024)
Table 22. Global Key Account Marketing Market Size by Application
Table 23. Global Key Account Marketing Market Size by Application (2019-2024) & (M USD)
Table 24. Global Key Account Marketing Market Share by Application (2019-2024)
Table 25. Global Key Account Marketing Market Size Growth Rate by Application (2019-2024)
Table 26. Global Key Account Marketing Market Size by Region (2019-2024) & (M USD)
Table 27. Global Key Account Marketing Market Size Market Share by Region (2019-2024)
Table 28. North America Key Account Marketing Market Size by Country (2019-2024) & (M USD)
Table 29. Europe Key Account Marketing Market Size by Country (2019-2024) & (M USD)
Table 30. Asia Pacific Key Account Marketing Market Size by Region (2019-2024) & (M USD)
Table 31. South America Key Account Marketing Market Size by Country (2019-2024) & (M USD)
Table 32. Middle East and Africa Key Account Marketing Market Size by Region (2019-2024) & (M USD)
Table 33. Terminus ABM Platform Key Account Marketing Basic Information
Table 34. Terminus ABM Platform Key Account Marketing Product Overview
Table 35. Terminus ABM Platform Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 36. Terminus ABM Platform Key Account Marketing SWOT Analysis
Table 37. Terminus ABM Platform Business Overview
Table 38. Terminus ABM Platform Recent Developments
Table 39. Sendoso Key Account Marketing Basic Information
Table 40. Sendoso Key Account Marketing Product Overview
Table 41. Sendoso Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 42. Terminus ABM Platform Key Account Marketing SWOT Analysis
Table 43. Sendoso Business Overview
Table 44. Sendoso Recent Developments
Table 45. Engagio ABM Platform Key Account Marketing Basic Information
Table 46. Engagio ABM Platform Key Account Marketing Product Overview
Table 47. Engagio ABM Platform Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 48. Terminus ABM Platform Key Account Marketing SWOT Analysis
Table 49. Engagio ABM Platform Business Overview
Table 50. Engagio ABM Platform Recent Developments
Table 51. Printfection Key Account Marketing Basic Information
Table 52. Printfection Key Account Marketing Product Overview
Table 53. Printfection Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 54. Printfection Business Overview
Table 55. Printfection Recent Developments
Table 56. Metadata.io Key Account Marketing Basic Information
Table 57. Metadata.io Key Account Marketing Product Overview
Table 58. Metadata.io Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 59. Metadata.io Business Overview
Table 60. Metadata.io Recent Developments
Table 61. PFL Key Account Marketing Basic Information
Table 62. PFL Key Account Marketing Product Overview
Table 63. PFL Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 64. PFL Business Overview
Table 65. PFL Recent Developments
Table 66. Marketo Key Account Marketing Basic Information
Table 67. Marketo Key Account Marketing Product Overview
Table 68. Marketo Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 69. Marketo Business Overview
Table 70. Marketo Recent Developments
Table 71. LeanData Key Account Marketing Basic Information
Table 72. LeanData Key Account Marketing Product Overview
Table 73. LeanData Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 74. LeanData Business Overview
Table 75. LeanData Recent Developments
Table 76. Groove Key Account Marketing Basic Information
Table 77. Groove Key Account Marketing Product Overview
Table 78. Groove Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 79. Groove Business Overview
Table 80. Groove Recent Developments
Table 81. Bizible Key Account Marketing Basic Information
Table 82. Bizible Key Account Marketing Product Overview
Table 83. Bizible Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 84. Bizible Business Overview
Table 85. Bizible Recent Developments
Table 86. DiscoverOrg Key Account Marketing Basic Information
Table 87. DiscoverOrg Key Account Marketing Product Overview
Table 88. DiscoverOrg Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 89. DiscoverOrg Business Overview
Table 90. DiscoverOrg Recent Developments
Table 91. Adapt Key Account Marketing Basic Information
Table 92. Adapt Key Account Marketing Product Overview
Table 93. Adapt Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 94. Adapt Business Overview
Table 95. Adapt Recent Developments
Table 96. Act-On Key Account Marketing Basic Information
Table 97. Act-On Key Account Marketing Product Overview
Table 98. Act-On Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 99. Act-On Business Overview
Table 100. Act-On Recent Developments
Table 101. InsideView Key Account Marketing Basic Information
Table 102. InsideView Key Account Marketing Product Overview
Table 103. InsideView Key Account Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 104. InsideView Business Overview
Table 105. InsideView Recent Developments
Table 106. Global Key Account Marketing Market Size Forecast by Region (2025-2030) & (M USD)
Table 107. North America Key Account Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 108. Europe Key Account Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 109. Asia Pacific Key Account Marketing Market Size Forecast by Region (2025-2030) & (M USD)
Table 110. South America Key Account Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 111. Middle East and Africa Key Account Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 112. Global Key Account Marketing Market Size Forecast by Type (2025-2030) & (M USD)
Table 113. Global Key Account Marketing Market Size Forecast by Application (2025-2030) & (M USD)
List of Figures
Figure 1. Industrial Chain of Key Account Marketing
Figure 2. Data Triangulation
Figure 3. Key Caveats
Figure 4. Global Key Account Marketing Market Size (M USD), 2019-2030
Figure 5. Global Key Account Marketing Market Size (M USD) (2019-2030)
Figure 6. Evaluation Matrix of Segment Market Development Potential (Type)
Figure 7. Evaluation Matrix of Segment Market Development Potential (Application)
Figure 8. Evaluation Matrix of Regional Market Development Potential
Figure 9. Key Account Marketing Market Size by Country (M USD)
Figure 10. Global Key Account Marketing Revenue Share by Company in 2023
Figure 11. Key Account Marketing Market Share by Company Type (Tier 1, Tier 2 and Tier 3): 2023
Figure 12. The Global 5 and 10 Largest Players: Market Share by Key Account Marketing Revenue in 2023
Figure 13. Evaluation Matrix of Segment Market Development Potential (Type)
Figure 14. Global Key Account Marketing Market Share by Type
Figure 15. Market Size Share of Key Account Marketing by Type (2019-2024)
Figure 16. Market Size Market Share of Key Account Marketing by Type in 2022
Figure 17. Global Key Account Marketing Market Size Growth Rate by Type (2019-2024)
Figure 18. Evaluation Matrix of Segment Market Development Potential (Application)
Figure 19. Global Key Account Marketing Market Share by Application
Figure 20. Global Key Account Marketing Market Share by Application (2019-2024)
Figure 21. Global Key Account Marketing Market Share by Application in 2022
Figure 22. Global Key Account Marketing Market Size Growth Rate by Application (2019-2024)
Figure 23. Global Key Account Marketing Market Size Market Share by Region (2019-2024)
Figure 24. North America Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 25. North America Key Account Marketing Market Size Market Share by Country in 2023
Figure 26. U.S. Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 27. Canada Key Account Marketing Market Size (M USD) and Growth Rate (2019-2024)
Figure 28. Mexico Key Account Marketing Market Size (Units) and Growth Rate (2019-2024)
Figure 29. Europe Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 30. Europe Key Account Marketing Market Size Market Share by Country in 2023
Figure 31. Germany Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 32. France Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 33. U.K. Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 34. Italy Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 35. Russia Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 36. Asia Pacific Key Account Marketing Market Size and Growth Rate (M USD)
Figure 37. Asia Pacific Key Account Marketing Market Size Market Share by Region in 2023
Figure 38. China Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 39. Japan Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 40. South Korea Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 41. India Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 42. Southeast Asia Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 43. South America Key Account Marketing Market Size and Growth Rate (M USD)
Figure 44. South America Key Account Marketing Market Size Market Share by Country in 2023
Figure 45. Brazil Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 46. Argentina Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 47. Columbia Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 48. Middle East and Africa Key Account Marketing Market Size and Growth Rate (M USD)
Figure 49. Middle East and Africa Key Account Marketing Market Size Market Share by Region in 2023
Figure 50. Saudi Arabia Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 51. UAE Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 52. Egypt Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 53. Nigeria Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 54. South Africa Key Account Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 55. Global Key Account Marketing Market Size Forecast by Value (2019-2030) & (M USD)
Figure 56. Global Key Account Marketing Market Share Forecast by Type (2025-2030)
Figure 57. Global Key Account Marketing Market Share Forecast by Application (2025-2030)
Industry Market Size
