Email Marketing Market
Table of Contents
1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Email Marketing
1.2 Key Market Segments
1.2.1 Email Marketing Segment by Type
1.2.2 Email Marketing Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Email Marketing Market Overview
2.1 Global Market Overview
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Email Marketing Market Competitive Landscape
3.1 Global Email Marketing Revenue Market Share by Company (2019-2024)
3.2 Email Marketing Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Company Email Marketing Market Size Sites, Area Served, Product Type
3.4 Email Marketing Market Competitive Situation and Trends
3.4.1 Email Marketing Market Concentration Rate
3.4.2 Global 5 and 10 Largest Email Marketing Players Market Share by Revenue
3.4.3 Mergers & Acquisitions, Expansion
4 Email Marketing Value Chain Analysis
4.1 Email Marketing Value Chain Analysis
4.2 Midstream Market Analysis
4.3 Downstream Customer Analysis
5 The Development and Dynamics of Email Marketing Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Market Restraints
5.5 Industry News
5.5.1 Mergers & Acquisitions
5.5.2 Expansions
5.5.3 Collaboration/Supply Contracts
5.6 Industry Policies
6 Email Marketing Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Email Marketing Market Size Market Share by Type (2019-2024)
6.3 Global Email Marketing Market Size Growth Rate by Type (2019-2024)
7 Email Marketing Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Email Marketing Market Size (M USD) by Application (2019-2024)
7.3 Global Email Marketing Market Size Growth Rate by Application (2019-2024)
8 Email Marketing Market Segmentation by Region
8.1 Global Email Marketing Market Size by Region
8.1.1 Global Email Marketing Market Size by Region
8.1.2 Global Email Marketing Market Size Market Share by Region
8.2 North America
8.2.1 North America Email Marketing Market Size by Country
8.2.2 U.S.
8.2.3 Canada
8.2.4 Mexico
8.3 Europe
8.3.1 Europe Email Marketing Market Size by Country
8.3.2 Germany
8.3.3 France
8.3.4 U.K.
8.3.5 Italy
8.3.6 Russia
8.4 Asia Pacific
8.4.1 Asia Pacific Email Marketing Market Size by Region
8.4.2 China
8.4.3 Japan
8.4.4 South Korea
8.4.5 India
8.4.6 Southeast Asia
8.5 South America
8.5.1 South America Email Marketing Market Size by Country
8.5.2 Brazil
8.5.3 Argentina
8.5.4 Columbia
8.6 Middle East and Africa
8.6.1 Middle East and Africa Email Marketing Market Size by Region
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Egypt
8.6.5 Nigeria
8.6.6 South Africa
9 Key Companies Profile
9.1 Oracle
9.1.1 Oracle Email Marketing Basic Information
9.1.2 Oracle Email Marketing Product Overview
9.1.3 Oracle Email Marketing Product Market Performance
9.1.4 Oracle Email Marketing SWOT Analysis
9.1.5 Oracle Business Overview
9.1.6 Oracle Recent Developments
9.2 Zoho
9.2.1 Zoho Email Marketing Basic Information
9.2.2 Zoho Email Marketing Product Overview
9.2.3 Zoho Email Marketing Product Market Performance
9.2.4 Oracle Email Marketing SWOT Analysis
9.2.5 Zoho Business Overview
9.2.6 Zoho Recent Developments
9.3 Wix
9.3.1 Wix Email Marketing Basic Information
9.3.2 Wix Email Marketing Product Overview
9.3.3 Wix Email Marketing Product Market Performance
9.3.4 Oracle Email Marketing SWOT Analysis
9.3.5 Wix Business Overview
9.3.6 Wix Recent Developments
9.4 Adobe
9.4.1 Adobe Email Marketing Basic Information
9.4.2 Adobe Email Marketing Product Overview
9.4.3 Adobe Email Marketing Product Market Performance
9.4.4 Adobe Business Overview
9.4.5 Adobe Recent Developments
9.5 Xert Communications
9.5.1 Xert Communications Email Marketing Basic Information
9.5.2 Xert Communications Email Marketing Product Overview
9.5.3 Xert Communications Email Marketing Product Market Performance
9.5.4 Xert Communications Business Overview
9.5.5 Xert Communications Recent Developments
9.6 Robly
9.6.1 Robly Email Marketing Basic Information
9.6.2 Robly Email Marketing Product Overview
9.6.3 Robly Email Marketing Product Market Performance
9.6.4 Robly Business Overview
9.6.5 Robly Recent Developments
9.7 Remarkety
9.7.1 Remarkety Email Marketing Basic Information
9.7.2 Remarkety Email Marketing Product Overview
9.7.3 Remarkety Email Marketing Product Market Performance
9.7.4 Remarkety Business Overview
9.7.5 Remarkety Recent Developments
9.8 Pardot
9.8.1 Pardot Email Marketing Basic Information
9.8.2 Pardot Email Marketing Product Overview
9.8.3 Pardot Email Marketing Product Market Performance
9.8.4 Pardot Business Overview
9.8.5 Pardot Recent Developments
9.9 Salesforce.com
9.9.1 Salesforce.com Email Marketing Basic Information
9.9.2 Salesforce.com Email Marketing Product Overview
9.9.3 Salesforce.com Email Marketing Product Market Performance
9.9.4 Salesforce.com Business Overview
9.9.5 Salesforce.com Recent Developments
9.10 IBM
9.10.1 IBM Email Marketing Basic Information
9.10.2 IBM Email Marketing Product Overview
9.10.3 IBM Email Marketing Product Market Performance
9.10.4 IBM Business Overview
9.10.5 IBM Recent Developments
9.11 Marketo
9.11.1 Marketo Email Marketing Basic Information
9.11.2 Marketo Email Marketing Product Overview
9.11.3 Marketo Email Marketing Product Market Performance
9.11.4 Marketo Business Overview
9.11.5 Marketo Recent Developments
9.12 Microsoft
9.12.1 Microsoft Email Marketing Basic Information
9.12.2 Microsoft Email Marketing Product Overview
9.12.3 Microsoft Email Marketing Product Market Performance
9.12.4 Microsoft Business Overview
9.12.5 Microsoft Recent Developments
9.13 Act-On Software
9.13.1 Act-On Software Email Marketing Basic Information
9.13.2 Act-On Software Email Marketing Product Overview
9.13.3 Act-On Software Email Marketing Product Market Performance
9.13.4 Act-On Software Business Overview
9.13.5 Act-On Software Recent Developments
9.14 SimplyCast
9.14.1 SimplyCast Email Marketing Basic Information
9.14.2 SimplyCast Email Marketing Product Overview
9.14.3 SimplyCast Email Marketing Product Market Performance
9.14.4 SimplyCast Business Overview
9.14.5 SimplyCast Recent Developments
9.15 MailChimp
9.15.1 MailChimp Email Marketing Basic Information
9.15.2 MailChimp Email Marketing Product Overview
9.15.3 MailChimp Email Marketing Product Market Performance
9.15.4 MailChimp Business Overview
9.15.5 MailChimp Recent Developments
9.16 Constant Contact
9.16.1 Constant Contact Email Marketing Basic Information
9.16.2 Constant Contact Email Marketing Product Overview
9.16.3 Constant Contact Email Marketing Product Market Performance
9.16.4 Constant Contact Business Overview
9.16.5 Constant Contact Recent Developments
9.17 AWeber
9.17.1 AWeber Email Marketing Basic Information
9.17.2 AWeber Email Marketing Product Overview
9.17.3 AWeber Email Marketing Product Market Performance
9.17.4 AWeber Business Overview
9.17.5 AWeber Recent Developments
10 Email Marketing Regional Market Forecast
10.1 Global Email Marketing Market Size Forecast
10.2 Global Email Marketing Market Forecast by Region
10.2.1 North America Market Size Forecast by Country
10.2.2 Europe Email Marketing Market Size Forecast by Country
10.2.3 Asia Pacific Email Marketing Market Size Forecast by Region
10.2.4 South America Email Marketing Market Size Forecast by Country
10.2.5 Middle East and Africa Forecasted Consumption of Email Marketing by Country
11 Forecast Market by Type and by Application (2025-2030)
11.1 Global Email Marketing Market Forecast by Type (2025-2030)
11.2 Global Email Marketing Market Forecast by Application (2025-2030)
12 Conclusion and Key Findings
List of Tables
Table 1. Introduction of the Type
Table 2. Introduction of the Application
Table 3. Market Size (M USD) Segment Executive Summary
Table 4. Email Marketing Market Size Comparison by Region (M USD)
Table 5. Global Email Marketing Revenue (M USD) by Company (2019-2024)
Table 6. Global Email Marketing Revenue Share by Company (2019-2024)
Table 7. Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Email Marketing as of 2022)
Table 8. Company Email Marketing Market Size Sites and Area Served
Table 9. Company Email Marketing Product Type
Table 10. Global Email Marketing Company Market Concentration Ratio (CR5 and HHI)
Table 11. Mergers & Acquisitions, Expansion Plans
Table 12. Value Chain Map of Email Marketing
Table 13. Midstream Market Analysis
Table 14. Downstream Customer Analysis
Table 15. Key Development Trends
Table 16. Driving Factors
Table 17. Email Marketing Market Challenges
Table 18. Global Email Marketing Market Size by Type (M USD)
Table 19. Global Email Marketing Market Size (M USD) by Type (2019-2024)
Table 20. Global Email Marketing Market Size Share by Type (2019-2024)
Table 21. Global Email Marketing Market Size Growth Rate by Type (2019-2024)
Table 22. Global Email Marketing Market Size by Application
Table 23. Global Email Marketing Market Size by Application (2019-2024) & (M USD)
Table 24. Global Email Marketing Market Share by Application (2019-2024)
Table 25. Global Email Marketing Market Size Growth Rate by Application (2019-2024)
Table 26. Global Email Marketing Market Size by Region (2019-2024) & (M USD)
Table 27. Global Email Marketing Market Size Market Share by Region (2019-2024)
Table 28. North America Email Marketing Market Size by Country (2019-2024) & (M USD)
Table 29. Europe Email Marketing Market Size by Country (2019-2024) & (M USD)
Table 30. Asia Pacific Email Marketing Market Size by Region (2019-2024) & (M USD)
Table 31. South America Email Marketing Market Size by Country (2019-2024) & (M USD)
Table 32. Middle East and Africa Email Marketing Market Size by Region (2019-2024) & (M USD)
Table 33. Oracle Email Marketing Basic Information
Table 34. Oracle Email Marketing Product Overview
Table 35. Oracle Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 36. Oracle Email Marketing SWOT Analysis
Table 37. Oracle Business Overview
Table 38. Oracle Recent Developments
Table 39. Zoho Email Marketing Basic Information
Table 40. Zoho Email Marketing Product Overview
Table 41. Zoho Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 42. Oracle Email Marketing SWOT Analysis
Table 43. Zoho Business Overview
Table 44. Zoho Recent Developments
Table 45. Wix Email Marketing Basic Information
Table 46. Wix Email Marketing Product Overview
Table 47. Wix Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 48. Oracle Email Marketing SWOT Analysis
Table 49. Wix Business Overview
Table 50. Wix Recent Developments
Table 51. Adobe Email Marketing Basic Information
Table 52. Adobe Email Marketing Product Overview
Table 53. Adobe Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 54. Adobe Business Overview
Table 55. Adobe Recent Developments
Table 56. Xert Communications Email Marketing Basic Information
Table 57. Xert Communications Email Marketing Product Overview
Table 58. Xert Communications Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 59. Xert Communications Business Overview
Table 60. Xert Communications Recent Developments
Table 61. Robly Email Marketing Basic Information
Table 62. Robly Email Marketing Product Overview
Table 63. Robly Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 64. Robly Business Overview
Table 65. Robly Recent Developments
Table 66. Remarkety Email Marketing Basic Information
Table 67. Remarkety Email Marketing Product Overview
Table 68. Remarkety Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 69. Remarkety Business Overview
Table 70. Remarkety Recent Developments
Table 71. Pardot Email Marketing Basic Information
Table 72. Pardot Email Marketing Product Overview
Table 73. Pardot Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 74. Pardot Business Overview
Table 75. Pardot Recent Developments
Table 76. Salesforce.com Email Marketing Basic Information
Table 77. Salesforce.com Email Marketing Product Overview
Table 78. Salesforce.com Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 79. Salesforce.com Business Overview
Table 80. Salesforce.com Recent Developments
Table 81. IBM Email Marketing Basic Information
Table 82. IBM Email Marketing Product Overview
Table 83. IBM Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 84. IBM Business Overview
Table 85. IBM Recent Developments
Table 86. Marketo Email Marketing Basic Information
Table 87. Marketo Email Marketing Product Overview
Table 88. Marketo Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 89. Marketo Business Overview
Table 90. Marketo Recent Developments
Table 91. Microsoft Email Marketing Basic Information
Table 92. Microsoft Email Marketing Product Overview
Table 93. Microsoft Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 94. Microsoft Business Overview
Table 95. Microsoft Recent Developments
Table 96. Act-On Software Email Marketing Basic Information
Table 97. Act-On Software Email Marketing Product Overview
Table 98. Act-On Software Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 99. Act-On Software Business Overview
Table 100. Act-On Software Recent Developments
Table 101. SimplyCast Email Marketing Basic Information
Table 102. SimplyCast Email Marketing Product Overview
Table 103. SimplyCast Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 104. SimplyCast Business Overview
Table 105. SimplyCast Recent Developments
Table 106. MailChimp Email Marketing Basic Information
Table 107. MailChimp Email Marketing Product Overview
Table 108. MailChimp Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 109. MailChimp Business Overview
Table 110. MailChimp Recent Developments
Table 111. Constant Contact Email Marketing Basic Information
Table 112. Constant Contact Email Marketing Product Overview
Table 113. Constant Contact Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 114. Constant Contact Business Overview
Table 115. Constant Contact Recent Developments
Table 116. AWeber Email Marketing Basic Information
Table 117. AWeber Email Marketing Product Overview
Table 118. AWeber Email Marketing Revenue (M USD) and Gross Margin (2019-2024)
Table 119. AWeber Business Overview
Table 120. AWeber Recent Developments
Table 121. Global Email Marketing Market Size Forecast by Region (2025-2030) & (M USD)
Table 122. North America Email Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 123. Europe Email Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 124. Asia Pacific Email Marketing Market Size Forecast by Region (2025-2030) & (M USD)
Table 125. South America Email Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 126. Middle East and Africa Email Marketing Market Size Forecast by Country (2025-2030) & (M USD)
Table 127. Global Email Marketing Market Size Forecast by Type (2025-2030) & (M USD)
Table 128. Global Email Marketing Market Size Forecast by Application (2025-2030) & (M USD)
List of Figures
Figure 1. Industrial Chain of Email Marketing
Figure 2. Data Triangulation
Figure 3. Key Caveats
Figure 4. Global Email Marketing Market Size (M USD), 2019-2030
Figure 5. Global Email Marketing Market Size (M USD) (2019-2030)
Figure 6. Evaluation Matrix of Segment Market Development Potential (Type)
Figure 7. Evaluation Matrix of Segment Market Development Potential (Application)
Figure 8. Evaluation Matrix of Regional Market Development Potential
Figure 9. Email Marketing Market Size by Country (M USD)
Figure 10. Global Email Marketing Revenue Share by Company in 2023
Figure 11. Email Marketing Market Share by Company Type (Tier 1, Tier 2 and Tier 3): 2023
Figure 12. The Global 5 and 10 Largest Players: Market Share by Email Marketing Revenue in 2023
Figure 13. Evaluation Matrix of Segment Market Development Potential (Type)
Figure 14. Global Email Marketing Market Share by Type
Figure 15. Market Size Share of Email Marketing by Type (2019-2024)
Figure 16. Market Size Market Share of Email Marketing by Type in 2022
Figure 17. Global Email Marketing Market Size Growth Rate by Type (2019-2024)
Figure 18. Evaluation Matrix of Segment Market Development Potential (Application)
Figure 19. Global Email Marketing Market Share by Application
Figure 20. Global Email Marketing Market Share by Application (2019-2024)
Figure 21. Global Email Marketing Market Share by Application in 2022
Figure 22. Global Email Marketing Market Size Growth Rate by Application (2019-2024)
Figure 23. Global Email Marketing Market Size Market Share by Region (2019-2024)
Figure 24. North America Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 25. North America Email Marketing Market Size Market Share by Country in 2023
Figure 26. U.S. Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 27. Canada Email Marketing Market Size (M USD) and Growth Rate (2019-2024)
Figure 28. Mexico Email Marketing Market Size (Units) and Growth Rate (2019-2024)
Figure 29. Europe Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 30. Europe Email Marketing Market Size Market Share by Country in 2023
Figure 31. Germany Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 32. France Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 33. U.K. Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 34. Italy Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 35. Russia Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 36. Asia Pacific Email Marketing Market Size and Growth Rate (M USD)
Figure 37. Asia Pacific Email Marketing Market Size Market Share by Region in 2023
Figure 38. China Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 39. Japan Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 40. South Korea Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 41. India Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 42. Southeast Asia Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 43. South America Email Marketing Market Size and Growth Rate (M USD)
Figure 44. South America Email Marketing Market Size Market Share by Country in 2023
Figure 45. Brazil Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 46. Argentina Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 47. Columbia Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 48. Middle East and Africa Email Marketing Market Size and Growth Rate (M USD)
Figure 49. Middle East and Africa Email Marketing Market Size Market Share by Region in 2023
Figure 50. Saudi Arabia Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 51. UAE Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 52. Egypt Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 53. Nigeria Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 54. South Africa Email Marketing Market Size and Growth Rate (2019-2024) & (M USD)
Figure 55. Global Email Marketing Market Size Forecast by Value (2019-2030) & (M USD)
Figure 56. Global Email Marketing Market Share Forecast by Type (2025-2030)
Figure 57. Global Email Marketing Market Share Forecast by Application (2025-2030)
Industry Market Size
