Social Media Management Software Market

Social media management software (SMMS) is an application program or software suite module that facilitates an organization's ability to successfully engage in social media across different communication channels. SMMS is used to monitor inbound and outbound conversations, document social marketing initiatives and evaluate the usefulness of a social media presence.
The Social Media Management Software industry can be broken down into two segments, Cloud-Based and On-Premises.
Social Media Management Software Market contains market size and forecasts of Social Media Management Software in Global, including the following market information:
Global Social Media Management Software Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Social Media Management Software market was valued at 3883.7 million in 2021 and is projected to reach US$ 11750 million by 2028, at a CAGR of 17.1% during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Cloud-Based Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Social Media Management Software include Salesforce, Zoho, Meltwater, Adobe, Hootsuite, HubSpot, Sprout Social, Khoros and Oktopost, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
We surveyed the Social Media Management Software companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Social Media Management Software Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Social Media Management Software Market Segment Percentages, by Type, 2021 (%)
Cloud-Based
On-Premises
Global Social Media Management Software Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Social Media Management Software Market Segment Percentages, by Application, 2021 (%)
Large Enterprises
Medium Organizations
Small Organizations
Global Social Media Management Software Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Social Media Management Software Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Social Media Management Software revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Social Media Management Software revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
Salesforce
Zoho
Meltwater
Adobe
Hootsuite
HubSpot
Sprout Social
Khoros
Oktopost
Buffer
Iconosquare
Crowdfire
eClincher
MavSocial
Agorapulse
CoSchedule
Sked Social
Sendible
MeetEdgar
Post Planner
SocialPilot