Social Analytics Software Market

Social analytics is the process of collecting, measuring, analyzing and interpreting the results of interactions and associations among people, topics and ideas from social media sources. This market examines social analytics solutions covering social filtering, text analytics, sentiment analysis, image analysis and public-facing social media analytics. It focuses on solutions that derive at least 60% of their revenue from software versus solutions that are mainly based on consulting services.
Social Analytics Software Market contains market size and forecasts of Social Analytics Software in Global, including the following market information:
Global Social Analytics Software Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Social Analytics Software market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Cloud-Based Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Social Analytics Software include Hootsuite, Cision, Mention, Socialbakers, Sprinklr, Khoros, Clarabridge, Synthesio and Adobe, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
We surveyed the Social Analytics Software companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Social Analytics Software Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Social Analytics Software Market Segment Percentages, by Type, 2021 (%)
Cloud-Based
On-Premises
Global Social Analytics Software Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Social Analytics Software Market Segment Percentages, by Application, 2021 (%)
Large Enterprises (1000+Users)
Medium-Sized Enterprise (499-1000 Users)
Small Enterprises (1-499Users)
Global Social Analytics Software Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Social Analytics Software Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Social Analytics Software revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Social Analytics Software revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
Hootsuite
Cision
Mention
Socialbakers
Sprinklr
Khoros
Clarabridge
Synthesio
Adobe
Salesforce
Microsoft
NetBase
Oracle
Brandwatch