Search Engine Optimization and Market

Search engine optimization (SEO) software helps you improve a website?s online search visibility. Search engine marketing (SEM) software allows you to automate and optimize your paid search advertisements.

Although the terms SEM and SEO are often used interchangeably, they actually have distinct meanings.

SEM is a category, which includes search engine optimization (SEO) as well as several other search marketing tactics, such as, pay per click (PPC) and social media marketing (SMM).

SEO, on the other hand, is a component of SEM that focuses exclusively on helping businesses rank higher in organic search results.Search Engine Optimization and Market studies the SEO and SEM market.
Search Engine Optimization and Market contains market size and forecasts of Search Engine Optimization and Marketing in Global, including the following market information:
Global Search Engine Optimization and Marketing Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Search Engine Optimization and Marketing market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Search Engine Optimization Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Search Engine Optimization and Marketing include Acquisio, Adobe, Ahrefs, AWR Cloud, Bing, DeepCrawl, Google, Kenshoo and KWFinder.com, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Search Engine Optimization and Marketing companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Search Engine Optimization and Marketing Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Search Engine Optimization and Marketing Market Segment Percentages, by Type, 2021 (%)

• Search Engine Optimization
• Search Engine Marketing

Global Search Engine Optimization and Marketing Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Search Engine Optimization and Marketing Market Segment Percentages, by Application, 2021 (%)

• SMEs
• Large Enterprises

Global Search Engine Optimization and Marketing Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Search Engine Optimization and Marketing Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis
The report also provides analysis of leading market participants including:

• Key companies Search Engine Optimization and Marketing revenues in global market, 2017-2022 (estimated), ($ millions)
• Key companies Search Engine Optimization and Marketing revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Acquisio
• Adobe
• Ahrefs
• AWR Cloud
• Bing
• DeepCrawl
• Google
• Kenshoo
• KWFinder.com
• LinkResearchTools
• Majestic
• Marin Software
• Moz
• ReachLocal
• SE Ranking
• Searchmetrics Essentials
• SEMrush
• SEO Book
• Sizmek
• SpyFu
• WordStream Advisor