Online Advertisement Market

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons.
Online Advertisement Market aims to provide a comprehensive presentation of the global market for Online Advertisement, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Online Advertisement. Online Advertisement Market contains market size and forecasts of Online Advertisement in global, including the following market information:
Global Online Advertisement Market Revenue, 2018-2023, 2024-2030, ($ millions)
Global top five companies in 2022 (%)
The global Online Advertisement market was valued at US$ 136560 million in 2022 and is projected to reach US$ 273500 million by 2030, at a CAGR of 10.4% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
Online advertising market has emerged as a very strong marketing or promotional strategy. As mentioned, the reach is enormous, and it is now easier to reach the target audience. During the initial introductory phase, search was the only format which received very high traction, but with time, organizations moved toward more interactive advertising formats such as display ads, video, and now to mobile advertising. Mobile advertising is one of the fastest growing advertising mediums in this online advertising market and has promising future.
We surveyed the Online Advertisement companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Online Advertisement Market, by Type, 2018-2023, 2024-2030 ($ millions)
Global Online Advertisement Market Segment Percentages, by Type, 2022 (%)
Search Engine Marketing
Display Advertising
Classified
Mobile
Digital Video
Lead Generation
Rich Media
Others
Global Online Advertisement Market, by Application, 2018-2023, 2024-2030 ($ millions)
Global Online Advertisement Market Segment Percentages, by Application, 2022 (%)
Automotive
BFSI
CPG
Healthcare
Industrial
Media and Entertainment
Retail
Telecommunication and Information Technology-Enabled Services (ITES)
Transport and Tourism
Global Online Advertisement Market, By Region and Country, 2018-2023, 2024-2030 ($ Millions)
Global Online Advertisement Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Online Advertisement revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Online Advertisement revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Amazon.Com, Inc.
Aol, Inc.
Baidu
Facebook
Google
IAC
Linkedin
Microsoft
Twitter
Yahoo
Outline of Major Chapters:
Chapter 1: Introduces the definition of Online Advertisement, market overview.
Chapter 2: Global Online Advertisement market size in revenue.
Chapter 3: Detailed analysis of Online Advertisement company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Online Advertisement in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.