Group Buying Market

Group buying, also known as collective buying, offers products and services at significantly reduced prices on the condition that a minimum number of buyers would make the purchase. Origins of group buying can be traced to China where it is known as Tun Gu (Chinese: ) or team buying.
In recent times, group buying websites have emerged as a major player in online shopping business. Typically, these websites feature a "deal of the day", with the deal kicking in when a set number of people agree to buy the product or service. Buyers then print off a voucher to claim their discount at the retailer. Many of the group-buying sites work by negotiating deals with local merchants and promising to deliver a higher foot count in exchange for better prices.
Group Buying Market contains market size and forecasts of Group Buying in Global, including the following market information:

• Global Group Buying Market Revenue, 2017-2022, 2023-2028, ($ millions)
• Global top five companies in 2021 (%)

The global Group Buying market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Online Group Buying Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Group Buying include Groupon, GoodTwo, Meituan Dianping, Alibaba, LivingSocial, Woot, 1SaleADay, Ruelala and Hautelook, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Group Buying companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Group Buying Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Group Buying Market Segment Percentages, by Type, 2021 (%)

• Online Group Buying
• O2O
• Other

Global Group Buying Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Group Buying Market Segment Percentages, by Application, 2021 (%)

• Retail Industry
• Online Shopping Industry
• Food Service Industry

Global Group Buying Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Group Buying Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa
• Competitor Analysis

The report also provides analysis of leading market participants including:

• Key companies Group Buying revenues in global market, 2017-2022 (estimated), ($ millions)
• Key companies Group Buying revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Groupon
• GoodTwo
• Meituan Dianping
• Alibaba
• LivingSocial
• Woot
• 1SaleADay
• Ruelala
• Hautelook
• Zulily
• BelleChic
• Amazon
• JingDong

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