The global Over-the-Top (OTT) market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The USA market for Global Over-the-Top (OTT) market is estimated to increase from USD million in 2022 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
The China market for Global Over-the-Top (OTT) market is estimated to increase from USD million in 2022 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
The Europe market for Global Over-the-Top (OTT) market is estimated to increase from USD million in 2022 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
Over-the-top TV and video has had a major disruptive effect on the traditional pay TV market. Although the US is the world's OTT leader and pioneer, there is plenty going on elsewhere - and every country is different.
Over-the-Top Market aims to provide a comprehensive presentation of the global market for Over-the-Top (OTT), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Over-the-Top (OTT). Over-the-Top Market contains market size and forecasts of Over-the-Top (OTT) in global, including the following market information:
- Global Over-the-Top (OTT) Market Revenue, 2018-2023, 2024-2030, ($ millions)
- Global top five companies in 2022 (%)
Over the top (OTT) messaging leaders are rapidly evolving their key mobile messaging application interfaces to new voice and video communications, with revenue dilution implications for carriers worldwide. The progress made in mobile IP voice and video in the past year alone from key OTT players such as Facebook and Google is a clear indication of heightened mobile communications competitive pressure from these new players in 2016 and beyond. OTT players are transforming their communications apps into rich media platforms that serve as social networking hubs, offering a number of media services. Apps built on top of messaging enable users to solve broad problems. Messaging becomes a hub for consuming content and making transactions. Still, we argue that OTT communications providers need partnerships with carriers, to garner scale and differentiation.
We surveyed the Over-the-Top (OTT) companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Over-the-Top (OTT) Market, by Type, 2018-2023, 2024-2030 ($ millions)
Global Over-the-Top (OTT) Market Segment Percentages, by Type, 2022 (%)
Global Over-the-Top (OTT) Market, by Application, 2018-2023, 2024-2030 ($ millions)
Global Over-the-Top (OTT) Market Segment Percentages, by Application, 2022 (%)
Global Over-the-Top (OTT) Market, By Region and Country, 2018-2023, 2024-2030 ($ Millions)
Global Over-the-Top (OTT) Market Segment Percentages, By Region and Country, 2022 (%)
- North America (United States, Canada, Mexico)
- Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
- Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
- The Middle East and Africa (Middle East, Africa)
- South and Central America (Brazil, Argentina, Rest of SCA)
Competitor Analysisanalysis
The report also provides of leading market participants including:
- Key companies Over-the-Top (OTT) revenues in global market, 2018-2023 (estimated), ($ millions)
- Key companies Over-the-Top (OTT) revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
- AMAZON
- Netflix
- Hulu
- Apple
- Facebook
- Akamai Technologies
- Google
- IBM
- LeEco
- Limelight Networks
- Microsoft
- Star India
- Zee Entertainment Enterprises
- Spuul
- Eros International
Outline of Major Chapters:
Chapter 1: Introduces the definition of Over-the-Top (OTT), market overview.
Chapter 2: Global Over-the-Top (OTT) market size in revenue.
Chapter 3: Detailed analysis of Over-the-Top (OTT) company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Over-the-Top (OTT) in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
